My links of the week (weekly)

• Risk Management Firm Bets On Social Business – The BrainYard –

  “Marsh built the habit of sharing around its social learning environment. Now it plots the next steps for a social business strategy.”

  tags: social_business case_study

• Community Metrics: How can you tell if your community is leaking? « The Community Manager

  “It’s easy to focus on increasing the headcount, meanwhile forgetting about the critical factor that can put a strangle-hold on all of your growth projections: retention of membership, activity, and engagement.

  Retention is the community metric that describes how long a member is actively participating. By focusing on retention, you can not only meet your goals, but begin to notice patterns that will help you predict the overall health of your community.”

  tags: community_management

Posted from Diigo. The rest of my favorite links are here.

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